Myzel Chocolates

- 140 W 55th St # 1, New York, NY 10019

In the bustling heart of Midtown Manhattan, where a myriad of businesses compete for attention, a truly special spot stands out for those with a serious sweet tooth. Myzel Chocolates is a delightful, old-fashioned candy shop that has become an iconic destination for New Yorkers and visitors alike. This is no ordinary candy store; it is a cozy, family-owned business that specializes in both expertly crafted chocolates and an astounding variety of licorice. As a "sweet hidden gem" of the city, Myzel Chocolates has built a reputation for its warm, nostalgic atmosphere, its incredible selection, and its dedication to personal customer service.

Owned and operated by the Myzel family, this shop has been a fixture in the neighborhood for decades, bringing traditional European confectionery to the city. The store's interior is a charming, overflowing space filled with beautifully labeled jars that evoke the feeling of a classic candy shop from a bygone era. This visual appeal, combined with the aroma of freshly made treats, creates an irresistible charm that draws people in. As a small business, Myzel's offers a personal touch that is increasingly rare in New York. The staff, known for being friendly, dedicated, and knowledgeable, often remember repeat customers, making each visit a personal and welcoming experience.

The true magic of Myzel Chocolates lies in its unique dual specialty: high-quality chocolates and a vast, international selection of licorice. While many chocolate shops focus solely on cocoa confections, Myzel's dedication to licorice, with more than 100 types imported from Europe, makes it a true mecca for licorice lovers. This unique specialization, combined with their handcrafted chocolates, sets them apart from other stores in the city. The fact that customers travel from as far as Denver just to get their hands on a specific type of licorice speaks volumes about the quality and variety of their products.

Myzel Chocolates is the kind of place that adds to the rich tapestry of New York City. It’s a business built on passion, tradition, and a deep understanding of what makes a sweet treat truly exceptional. It's a place where you can not only satisfy your craving for a dessert but also discover something entirely new and exciting. The fact that the owner, Kamila Myzel, bakes some of the cookies herself using her grandmother's recipes, highlights the family-run nature and personal care that goes into every product. For anyone looking for a truly unique and high-quality sweet experience in NYC, Myzel Chocolates is a destination that delivers on all fronts.

Myzel Chocolates is conveniently located at 140 W 55th St # 1, New York, NY 10019, USA. This places it in the heart of Midtown Manhattan, in close proximity to the theater district and major landmarks like Rockefeller Center and Central Park. Its central location makes it easily accessible for anyone working, living, or visiting in the area. The store is situated on a charming street, providing a nice escape from the busier avenues.

Given its location in a dense urban environment, the store is well-served by public transportation. It is within walking distance of several subway stations, including those for the N, Q, R, W, B, D, E, F, and M lines, making it easy to reach from almost anywhere in the city. While specific details about accessibility are not provided, the general nature of this part of Manhattan means that sidewalks are typically well-maintained, and access to the store would be straightforward for most visitors. The ease of access makes Myzel's an ideal spot for a quick visit, whether you're on your lunch break or looking for a snack before a Broadway show.

Myzel Chocolates provides a streamlined set of services that focus on providing a pleasant and efficient customer experience.

• Onsite Services: Customers can come into the store for a full shopping experience, browsing the extensive selection of chocolates and candies in their beautifully displayed jars. The onsite service includes the friendly and knowledgeable staff who are ready to assist with recommendations.

• Takeout: All products are available for takeout. Whether you are buying a single piece of chocolate, a box of truffles, or a variety of licorice, you can easily take your treats to go.

• Quick Visit: The store is designed for quick visits, which is a major highlight. You can easily pop in, grab what you need, and be on your way. This is perfect for the fast-paced New York lifestyle.

The simple and direct service options ensure that the focus remains on the high-quality products and the satisfying experience of a visit to this classic candy shop.

Myzel Chocolates has several key features that set it apart and make it a must-visit destination for anyone with a sweet tooth.

• Incredible Licorice Selection: The most unique feature of Myzel Chocolates is its vast collection of licorice, with over 100 varieties from Europe. This includes everything from Australian sour licorice to Swedish skulls, making it a dream destination for licorice aficionados.

• Handcrafted Chocolates and Desserts: The store is renowned for its great desserts, including handcrafted chocolates, truffles, and cookies. The "Ultimate Cookie," for example, is a testament to the family's traditional European baking and chocolate-making skills.

• Nostalgic Atmosphere: The store's old-fashioned charm, with glass jars and a cozy space, evokes a sense of nostalgia that is rare to find in a city that is always modernizing.

• Personalized Service: The staff is described as friendly, dedicated, and knowledgeable. The fact that they remember repeat customers creates a personal connection and makes visitors feel valued.

• Convenient Payments: The store accepts a variety of payment methods, including credit cards, debit cards, and NFC mobile payments, making transactions quick and easy.

To get in touch with Myzel Chocolates, you can use the following information.

Address: 140 W 55th St # 1, New York, NY 10019, USA

Phone: (212) 245-4233

Given the rich selection at Myzel Chocolates, it can be hard to decide what to get. Based on the reviews and the store's highlights, there are a few key things that are definitely worth choosing. The first and most obvious choice is their licorice. With over 100 flavors, you can't go wrong. Customers rave about the "widest and best selection of black licorice ever," and specific mentions of the Australian sour licorice and raspberry skulls show that even non-traditional licorice is a hit. If you or someone you know loves licorice, this is the place to get it.

Beyond the licorice, the store's chocolates are a significant part of its appeal. The handmade chocolates, truffles, and the famous "Ultimate Chocolate Cookie" are all excellent choices for a rich and satisfying dessert. The quality of the ingredients and the traditional European recipes used by the family ensure that any chocolate selection you make will be a delicious one. The store's reputation for having "great dessert" is well-earned.

What is truly worth choosing at Myzel Chocolates is the experience itself. The friendly and knowledgeable staff, who are known to remember their regulars, make the visit more than just a transaction. The ability to find specific, hard-to-find items, as one customer did for their grandfather, adds a layer of excitement and satisfaction. The charming, nostalgic atmosphere of the shop is a treat in itself and makes you feel like you've stepped back in time to a classic candy store. It's a place to not only get a great treat but to also enjoy a personal and unique shopping experience that is a true reflection of old-world charm in modern-day New York City.

Myzel Chocolates

140 W 55th St # 1, New York, NY 10019, USA