Wilbur Chocolate Retail Store Introduce
Located in the charming and historic town of Lititz, Pennsylvania, the Wilbur Chocolate Retail Store is far more than just a place to buy sweets. It is a destination that holds a significant place in the history of American chocolate making. Founded in Philadelphia in 1865, the Wilbur Chocolate Company has been a part of the Keystone State's sweet story for generations. This particular retail store, situated at the site of the former Wilbur Chocolate factory, offers a direct link to the company's rich heritage. It’s a place where you can not only indulge in delicious treats but also immerse yourself in the fascinating story of how a beloved confectionery icon came to be. The store serves as a tribute to its past, with a charming atmosphere and a sense of history that makes every visit feel special.
The experience at the Wilbur Chocolate Retail Store is a feast for the senses. As many visitors have noted, you are first welcomed by the wonderful, rich aroma of chocolate, which instantly sets the mood. Inside, the store is beautifully decorated with a charming display of historical items. You'll find a variety of items that tell the story of the company and its products, adding an educational and nostalgic layer to your shopping trip. A key highlight is the chance to see a part of the chocolate-making process. The store has an open area where you can watch confections being mixed, drizzled, and dipped by hand, a mesmerizing sight that showcases the artistry and craftsmanship behind each piece of chocolate. The store’s friendly environment and rich history make it a beloved landmark and a must-visit for anyone with an appreciation for fine chocolate and local heritage.
The Wilbur Chocolate Retail Store is located at 45 N Broad St, Lititz, PA 17543, USA. Its location is a significant part of its appeal, as it’s nestled within a town known for its history and unique shops. The store is easy to access, with a crucial amenity being the availability of on-site free parking. This is a huge benefit for visitors, allowing for a stress-free and quick visit. Furthermore, the store is committed to accessibility for all guests. It features a wheelchair accessible entrance and a wheelchair accessible parking lot. This ensures that everyone, regardless of mobility, can enjoy the experience of visiting this iconic location. The convenient location and thoughtful amenities make the Wilbur Chocolate Retail Store a perfect spot to stop by, whether you're a local running an errand or a tourist exploring the unique attractions of Lititz.
The Wilbur Chocolate Retail Store offers a range of services designed to provide convenience and flexibility for every customer.
Services Offered:
Curbside pickup: For those who prefer not to enter the store, curbside pickup is a great option. You can place your order and have it brought right to your car, making for a quick and easy transaction.
In-store pickup: This service is ideal if you've placed an order online or by phone. It allows you to efficiently collect your items inside the store, bypassing any potential lines and ensuring your products are ready for you.
In-store shopping: The classic shopping experience is a highlight at this location. You can take your time to browse the extensive selection, enjoy the historical displays, and watch the confections being made.
Onsite services: Beyond just shopping, the staff provides excellent onsite service, offering assistance, answering questions, and providing a friendly, knowledgeable presence to enhance your visit.
Payment Options: The store accepts a variety of modern payment methods, including credit cards, debit cards, and NFC mobile payments, making the checkout process smooth and convenient for everyone.
What truly sets Wilbur Chocolate Retail Store apart are its unique features and memorable highlights.
Features / Highlights:
The Wilbur Bud: This is the iconic product that made the company famous. The Wilbur Bud, first made in 1893, is a small, melt-in-your-mouth chocolate drop that famously inspired the Hershey's Kiss. Its smooth, velvety texture and rich flavor have made it a timeless favorite, and it's a must-try for any visitor.
Historic Significance: The store is part of a site where chocolate has been made for over a century. The on-site historical displays and artifacts provide a fascinating glimpse into the company’s past and the history of chocolate making in America.
Observation Area: The open-view candy kitchen allows visitors to witness the creation of hand-dipped confections. This live demonstration of craftsmanship is an engaging and inviting feature that adds a special element to the shopping experience.
Free Parking: The free parking lot is a significant convenience, making a visit to the store hassle-free and accessible.
High-Quality Chocolate: Customers consistently praise the chocolates for their "nice depth of flavors" and the fact that they are "not overly sweet," allowing the taste of each ingredient to shine through.
For those who want to experience this piece of Pennsylvania history, here is the contact information:
Wilbur Chocolate Retail Store
Address: 45 N Broad St, Lititz, PA 17543, USA
Phone: (888) 294-5287
What is worth choosing about the Wilbur Chocolate Retail Store? For residents of Pennsylvania and visitors alike, it is the unique blend of history, quality, and experience. You're not just buying a chocolate bar; you're taking home a piece of local history in the form of a delicious treat. The iconic Wilbur Bud is, of course, the main attraction. It’s a chance to taste a true American original, a chocolate that predates its more famous counterpart, and to appreciate the quality and care that goes into each piece. The pricing, though noted as slightly higher, is a reflection of this premium quality and the artisanal nature of the products. The fact that the store offers free parking, multiple payment options, and convenient services like curbside pickup makes it incredibly customer-friendly. It is a perfect spot for a quick visit if you're in a hurry, but it also has enough charm and history to make it a destination for a more leisurely outing. The rich flavors, historic ambiance, and the opportunity to watch the chocolates being made all contribute to a sweet and memorable experience. The Wilbur Chocolate Retail Store is a beloved local landmark that continues to honor its legacy while providing modern conveniences, making it an excellent choice for anyone looking for a high-quality chocolate experience in Pennsylvania.
Wilbur Chocolate Retail Store Details
Service options
- Curbside pickup
- In-store pickup
- In-store shopping
- Onsite services
- Delivery
- Dine-in
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Wheelchair accessible restroom
Dining options
- Dessert
Amenities
- Restroom
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Parking
- Free parking lot
Wilbur Chocolate Retail Store Photos










Wilbur Chocolate Retail Store Location
Wilbur Chocolate Retail Store
45 N Broad St, Lititz, PA 17543, USA
Wilbur Chocolate Retail Store Reviews
factorymilk chocolatebudssmellhershey's kisseswindowmuseumtoothdutch process cocoagift shop
★ 5★ 4★ 3★ 2★ 1My husband and I visited the historic Wilbur Chocolate Place, where the iconic Chocolate Buds were first made, and it's fascinating to see the roots of a beloved treat that inspired Hershey's Kisses! We loved exploring the variety of chocolates available and ended up buying some delicious Milk Chocolate Buds. The sweet, melt-in-your-mouth texture was great, but they come with a slightly pricey tag ($17 per pound)! Worth noting that parking is available on site. Overall, a sweet experience that's worth indulging in! 4.5/5 stars
July 08 · Priya PAfter you are welcomed with the wonderful smell of chocolates, you'll see an open area where the chocolates goodness are being made in front of your eyes. If that is not inviting enough, I don't know what will. The chocolates have a nice depth of flavors in them and the overall confection is not overly sweet and you can still taste each of the ingredients in your mouth. The decoration in the store are so very charming and with lots of history items on display.
April 16 · Ann MGreat chocolate - Wilbur Buds are a classic favorite. (They were around before the Hershey Kiss). Don’t sleep on the Triple Coated Almonds!! Also the Peanut Butter fudge!!😍Nice gift tins and special packaging (a bit pricey)
June 07 · Missy.aidensmomGreat old time chocolate smells and you can watch the ladies doing their job. Only too sweet for my tastes. Lots of nostalgia.
August 15 · Mr. EnglishWhat a great place to visit! The samples of "buds" were so good that we had to purchase them to take home. The chocolate is fantastic and the wide variety of items make the store fun to explore. There is definitely something for everyone! This was a memorable part of our trip to the area.
May 25 · Tracy Ward
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