IT'SUGAR Opry Mills Introduce
In the bustling heart of Nashville's premier outlet mall, Opry Mills, lies a destination that promises to unleash the sweet tooth in all of us: IT'SUGAR. This is no ordinary candy store; it's a vibrant, colorful, and wildly exciting "retailtainer" that offers an unpredictable sense of wonder and fun. For locals and tourists alike in the Tennessee region, IT'SUGAR provides a humorous and lighthearted escape from everyday life. It's a place where you can break the rules, indulge in pure joy, and feel like a kid again. The store's unique blend of pop culture and sugar is a major draw, offering everything from classic favorites to trendy, novelty items you won't find anywhere else. With its massive selection of candies, chocolates, and a variety of other sweet-inspired goods, IT'SUGAR has established itself as a must-visit destination for anyone with a sweet tooth. This article will take a closer look at what makes the IT'SUGAR Opry Mills location a true candy-land adventure, providing details on its location, services, and the key features that make it so memorable.
IT'SUGAR has become one of the largest specialty candy retailers in the world, and the Nashville location is a prime example of its success. The store is designed to be an experience, with a bright and exciting atmosphere that engages all the senses. As one reviewer noted, it's so "fun" that they "just had to" give it five stars, despite the inherent sugar content. From the moment you step inside, you're greeted with rows upon rows of delicious candies, from chocolates to lollipops to gummies. The store also specializes in candy-inspired apparel, accessories, and novelty gift items, making it a true gift shop and novelty store in addition to being a candy and chocolate shop. This multi-faceted nature of the business ensures that there's something to discover for every visitor, whether they're looking for a quick treat or a unique gift. While the prices may be a bit on the higher side, as one customer mentioned, the sheer variety and unique offerings make it a worthwhile splurge for a special occasion or a fun excursion.
The IT'SUGAR store at Opry Mills is conveniently located at 433 Opry Mills Dr #507, Nashville, TN 37214, USA. Situated within a major shopping and entertainment complex, this location is easily accessible for residents throughout the Nashville area and visitors from out of town. The mall itself provides ample parking, and as part of its commitment to accessibility, the IT'SUGAR store features a wheelchair accessible entrance. This ensures that all patrons, including those with mobility challenges, can easily enter and navigate the store's aisles. Furthermore, the Opry Mills mall provides a wheelchair accessible parking lot, making the entire journey from your car to the store a convenient and stress-free experience. This focus on accessibility is a key component of the store's goal to be a welcoming and inclusive space for everyone to enjoy its sweet offerings. Its location within a popular shopping destination makes it an ideal stop during a day of retail therapy or a visit to the nearby attractions.
IT'SUGAR Opry Mills offers a variety of services centered around providing an engaging in-store experience. The primary service option is "In-store shopping," which allows customers to immerse themselves in the vibrant world of candy. The store specializes in "pick-your-mix" options, with hundreds of bulk candy bins that customers can choose from to create their own personalized bag of treats. This hands-on service is a major highlight, as it allows customers to select exactly what they want, from classic Jelly Bellys to a variety of unique gummies and sour candies. The staff are known for being friendly and helpful, adding to the pleasant atmosphere and assisting customers with their choices. As one reviewer mentioned, the store offers a wide selection of candy from "all over the world," which is a service in itself, providing a truly global sweet experience. The store is also a "Quick visit" destination, perfect for those moments when a sweet craving strikes. For payment, the store accepts modern and convenient methods, including credit cards, debit cards, and NFC mobile payments, ensuring a fast and seamless checkout process.
- In-store Shopping: A fully immersive experience with a focus on browsing and selecting from a vast collection.
- Bulk Candy Selection: Offers hundreds of "pick-your-mix" bins for customers to create their own custom bag of treats.
- Global and Novelty Candies: Features an amazing selection of candy from all over the world, including trendy and unique flavors.
- Quick Visit Convenience: An ideal stop for a fast trip to satisfy a craving or find a last-minute gift.
- Flexible Payments: Accepts credit cards, debit cards, and NFC mobile payments for easy transactions.
The features and highlights of IT'SUGAR Opry Mills are what make it a destination unlike any other in the Tennessee region. Its "amazing selection of candy" is a consistent theme in customer feedback, with products ranging from classic favorites like Jelly Bellys to unique items like pineapple gummies and sour candies. The store also stands out for its specialty in candy-inspired apparel and novelty gift items, positioning it as a gift shop and a novelty store in addition to a candy emporium. The environment is described as fun, with a great staff that contributes to the positive experience. The concept of "sugartainment" is at the core of the business, where the focus is not just on selling candy but on creating a fun, interactive experience. The store's bright colors and engaging displays are a key part of this strategy, designed to make people of all ages "feel like a kid in a candy store." The constant introduction of new and exclusive products, including those that are trending on social media, ensures that the store always has something new to offer, encouraging repeat visits from both locals and tourists. The combination of a massive inventory and a fun, whimsical atmosphere makes this store a true highlight of the Opry Mills mall.
- Massive Variety: Features a huge and diverse selection of candy, including classic, sour, and international options.
- "Sugartainment" Experience: The store is designed to be an entertaining destination with a fun, engaging atmosphere.
- Novelty and Apparel Items: Offers a wide range of candy-inspired gifts, clothing, and accessories.
- Friendly and Helpful Staff: Employees are known for their great service and willingness to assist customers.
- Trendy Products: The store stays current by offering candies that are popular and trending on social media.
For those ready to embark on a sweet adventure, the contact information for IT'SUGAR Opry Mills is readily available. The store is located at 433 Opry Mills Dr #507, Nashville, TN 37214, USA. You can reach them by phone at (615) 880-8319, and a mobile phone number, +1 615-880-8319, is also provided. This information makes it easy for customers to inquire about specific products, check store hours, or get details before their visit. The transparency and accessibility of this contact information contribute to the store's professional and customer-friendly image, ensuring that your trip to IT'SUGAR is as smooth as it is sweet.
What makes IT'SUGAR Opry Mills worth choosing is its ability to offer an experience that is far more than just a retail transaction. It’s a place where the simple act of buying candy becomes a fun and memorable adventure. The sheer scale and variety of its offerings, from classic Jelly Bellys by the pound to unique, trendy sour gummies, ensure that every sweet tooth can be satisfied. The store's focus on creating an engaging and friendly atmosphere, coupled with its convenient location and accessibility features, makes it a top choice for a quick stop or a longer, more leisurely visit. While some may find the prices a bit high, the value lies in the experience and the ability to find unique items not available elsewhere. Whether you're a local in search of your favorite candy or a visitor looking for a fun and iconic souvenir, IT'SUGAR delivers on its promise of a "sweet escape." It’s a destination that perfectly blends a huge selection with a playful attitude, making it an essential stop in the Nashville retail landscape.
IT'SUGAR Opry Mills Details
Service options
- In-store shopping
- Delivery
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
IT'SUGAR Opry Mills Photos










IT'SUGAR Opry Mills Location
IT'SUGAR Opry Mills
433 Opry Mills Dr #507, Nashville, TN 37214, USA
IT'SUGAR Opry Mills Reviews
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★ 5★ 4★ 3★ 2★ 1I go there every couple of months to get my supply of Jelly Bellys... They have all the ones I like and I can get them by the pound... Friendly staff and an amazing selection of candy from all over the world... Have tried some others, and while I will stick with my favorites, it is a nice diversion to try something new, every once in a while...
July 28 · Robert ReichWow. If you have a sweet tooth, you need to stop in here - just bring a heavy wallet. 🤷🏻♀️The folks working are great and there’s all kinds of things to choose from. Our family tends to lean towards sour - so we definitely recommend the pineapple gummies.As a mom, it’s hard for me to give candy (aka pure sugar) 5 stars - but this place was so fun I just had to. 😁
June 06 · Cathy SchultzAssociate were very kind and helpful as I was looking to purchase a gift for my niece. The associate asked me if my niece like sweet or sour and recommended the gummy worms located in the front and can be purchased by weight. Overall cool environment some unique candies upbeat music a little over priced but fun for the kids
June 18 · CandiSome of the mystery boxes have expired candy. If you call they’ll tell you that’s when Japan made it. No way Japan made these and shipped them in seven days.
December 26 · Tisha PaschalThey have really fun candy and different items but they’re pretty expensive. They are totally on top of sanitation for the fill your own bags candy bins: no reaching in with hands, no putting candy back, no unaccompanied children, etc. Angela was very nice when I was chatting with her and she was great about informing people what to do when they first came in.
June 29 · Carley Hitzelberger
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